diff --git a/README.md b/README.md
index de55057..33ceceb 100644
--- a/README.md
+++ b/README.md
@@ -3,4 +3,4 @@ Fork me to win a ticket to PyCon 2011!
 
 See [the blog post][pt] for details.
 
-[pt]: http://github.com/blog
+[pt]: https://github.com/blog/799-win-a-ticket-to-pycon-us-2011