diff --git a/sound/soc/intel/avs/topology.c b/sound/soc/intel/avs/topology.c
index 739669153f6d..d3fd5e145ee1 100644
--- a/sound/soc/intel/avs/topology.c
+++ b/sound/soc/intel/avs/topology.c
@@ -372,6 +372,26 @@ parse_audio_format_bitfield(struct snd_soc_component *comp, void *elem, void *ob
 	return 0;
 }
 
+static int parse_link_formatted_string(struct snd_soc_component *comp, void *elem,
+				       void *object, u32 offset)
+{
+	struct snd_soc_tplg_vendor_string_elem *tuple = elem;
+	struct snd_soc_acpi_mach *mach = dev_get_platdata(comp->card->dev);
+	char *val = (char *)((u8 *)object + offset);
+
+	/*
+	 * Dynamic naming - string formats, e.g.: ssp%d - supported only for
+	 * topologies describing single device e.g.: an I2S codec on SSP0.
+	 */
+	if (hweight_long(mach->link_mask) != 1)
+		return avs_parse_string_token(comp, elem, object, offset);
+
+	snprintf(val, SNDRV_CTL_ELEM_ID_NAME_MAXLEN, tuple->string,
+		 __ffs(mach->link_mask));
+
+	return 0;
+}
+
 static int
 parse_dictionary_header(struct snd_soc_component *comp,
 			struct snd_soc_tplg_vendor_array *tuples,
@@ -928,7 +948,7 @@ static const struct avs_tplg_token_parser binding_parsers[] = {
 		.token = AVS_TKN_BINDING_TARGET_TPLG_NAME_STRING,
 		.type = SND_SOC_TPLG_TUPLE_TYPE_STRING,
 		.offset = offsetof(struct avs_tplg_binding, target_tplg_name),
-		.parse = avs_parse_string_token,
+		.parse = parse_link_formatted_string,
 	},
 	{
 		.token = AVS_TKN_BINDING_TARGET_PATH_TMPL_ID_U32,
@@ -1323,6 +1343,31 @@ avs_tplg_path_template_create(struct snd_soc_component *comp, struct avs_tplg *o
 	return template;
 }
 
+static int avs_route_load(struct snd_soc_component *comp, int index,
+			  struct snd_soc_dapm_route *route)
+{
+	struct snd_soc_acpi_mach *mach = dev_get_platdata(comp->card->dev);
+	size_t len = SNDRV_CTL_ELEM_ID_NAME_MAXLEN;
+	char buf[SNDRV_CTL_ELEM_ID_NAME_MAXLEN];
+	u32 port;
+
+	/* See parse_link_formatted_string() for dynamic naming when(s). */
+	if (hweight_long(mach->link_mask) == 1) {
+		port = __ffs(mach->link_mask);
+
+		snprintf(buf, len, route->source, port);
+		strncpy((char *)route->source, buf, len);
+		snprintf(buf, len, route->sink, port);
+		strncpy((char *)route->sink, buf, len);
+		if (route->control) {
+			snprintf(buf, len, route->control, port);
+			strncpy((char *)route->control, buf, len);
+		}
+	}
+
+	return 0;
+}
+
 static int avs_widget_load(struct snd_soc_component *comp, int index,
 			   struct snd_soc_dapm_widget *w,
 			   struct snd_soc_tplg_dapm_widget *dw)
@@ -1338,6 +1383,15 @@ static int avs_widget_load(struct snd_soc_component *comp, int index,
 	tplg = acomp->tplg;
 	mach = dev_get_platdata(comp->card->dev);
 
+	/* See parse_link_formatted_string() for dynamic naming when(s). */
+	if (hweight_long(mach->link_mask) == 1) {
+		kfree(w->name);
+		/* w->name is freed later by soc_tplg_dapm_widget_create() */
+		w->name = kasprintf(GFP_KERNEL, dw->name, __ffs(mach->link_mask));
+		if (!w->name)
+			return -ENOMEM;
+	}
+
 	template = avs_tplg_path_template_create(comp, tplg, dw->priv.array,
 						 le32_to_cpu(dw->priv.size));
 	if (IS_ERR(template)) {
@@ -1380,7 +1434,7 @@ static const struct avs_tplg_token_parser manifest_parsers[] = {
 		.token = AVS_TKN_MANIFEST_NAME_STRING,
 		.type = SND_SOC_TPLG_TUPLE_TYPE_STRING,
 		.offset = offsetof(struct avs_tplg, name),
-		.parse = avs_parse_string_token,
+		.parse = parse_link_formatted_string,
 	},
 	{
 		.token = AVS_TKN_MANIFEST_VERSION_U32,
@@ -1498,6 +1552,7 @@ static int avs_manifest(struct snd_soc_component *comp, int index,
 }
 
 static struct snd_soc_tplg_ops avs_tplg_ops = {
+	.dapm_route_load	= avs_route_load,
 	.widget_load		= avs_widget_load,
 	.dai_load		= avs_dai_load,
 	.link_load		= avs_link_load,