diff --git a/drivers/net/ethernet/chelsio/cxgb4/sge.c b/drivers/net/ethernet/chelsio/cxgb4/sge.c
index 6399e008a7f7..dacd95008333 100644
--- a/drivers/net/ethernet/chelsio/cxgb4/sge.c
+++ b/drivers/net/ethernet/chelsio/cxgb4/sge.c
@@ -576,7 +576,7 @@ static unsigned int refill_fl(struct adapter *adap, struct sge_fl *q, int n,
 	__be64 *d = &q->desc[q->pidx];
 	struct rx_sw_desc *sd = &q->sdesc[q->pidx];
 
-	gfp |= __GFP_NOWARN | __GFP_COLD;
+	gfp |= __GFP_NOWARN;
 
 	if (s->fl_pg_order == 0)
 		goto alloc_small_pages;
@@ -585,7 +585,7 @@ static unsigned int refill_fl(struct adapter *adap, struct sge_fl *q, int n,
 	 * Prefer large buffers
 	 */
 	while (n) {
-		pg = alloc_pages(gfp | __GFP_COMP, s->fl_pg_order);
+		pg = __dev_alloc_pages(gfp, s->fl_pg_order);
 		if (unlikely(!pg)) {
 			q->large_alloc_failed++;
 			break;       /* fall back to single pages */
@@ -615,7 +615,7 @@ static unsigned int refill_fl(struct adapter *adap, struct sge_fl *q, int n,
 
 alloc_small_pages:
 	while (n--) {
-		pg = __skb_alloc_page(gfp, NULL);
+		pg = __dev_alloc_page(gfp);
 		if (unlikely(!pg)) {
 			q->alloc_failed++;
 			break;
diff --git a/drivers/net/ethernet/chelsio/cxgb4vf/sge.c b/drivers/net/ethernet/chelsio/cxgb4vf/sge.c
index 0e8d5b72c9cc..cd538afa40dd 100644
--- a/drivers/net/ethernet/chelsio/cxgb4vf/sge.c
+++ b/drivers/net/ethernet/chelsio/cxgb4vf/sge.c
@@ -602,6 +602,8 @@ static unsigned int refill_fl(struct adapter *adapter, struct sge_fl *fl,
 	 */
 	BUG_ON(fl->avail + n > fl->size - FL_PER_EQ_UNIT);
 
+	gfp |= __GFP_NOWARN;
+
 	/*
 	 * If we support large pages, prefer large buffers and fail over to
 	 * small pages if we can't allocate large pages to satisfy the refill.
@@ -612,8 +614,7 @@ static unsigned int refill_fl(struct adapter *adapter, struct sge_fl *fl,
 		goto alloc_small_pages;
 
 	while (n) {
-		page = alloc_pages(gfp | __GFP_COMP | __GFP_NOWARN,
-				   FL_PG_ORDER);
+		page = __dev_alloc_pages(gfp, FL_PG_ORDER);
 		if (unlikely(!page)) {
 			/*
 			 * We've failed inour attempt to allocate a "large
@@ -657,7 +658,7 @@ static unsigned int refill_fl(struct adapter *adapter, struct sge_fl *fl,
 
 alloc_small_pages:
 	while (n--) {
-		page = __skb_alloc_page(gfp | __GFP_NOWARN, NULL);
+		page = __dev_alloc_page(gfp);
 		if (unlikely(!page)) {
 			fl->alloc_failed++;
 			break;
diff --git a/drivers/net/ethernet/intel/fm10k/fm10k_main.c b/drivers/net/ethernet/intel/fm10k/fm10k_main.c
index e645af412e76..73457ede53ec 100644
--- a/drivers/net/ethernet/intel/fm10k/fm10k_main.c
+++ b/drivers/net/ethernet/intel/fm10k/fm10k_main.c
@@ -83,7 +83,7 @@ static bool fm10k_alloc_mapped_page(struct fm10k_ring *rx_ring,
 		return true;
 
 	/* alloc new page for storage */
-	page = alloc_page(GFP_ATOMIC | __GFP_COLD);
+	page = dev_alloc_page();
 	if (unlikely(!page)) {
 		rx_ring->rx_stats.alloc_failed++;
 		return false;
diff --git a/drivers/net/ethernet/intel/igb/igb_main.c b/drivers/net/ethernet/intel/igb/igb_main.c
index a2d72a87cbde..1e35fae7a62b 100644
--- a/drivers/net/ethernet/intel/igb/igb_main.c
+++ b/drivers/net/ethernet/intel/igb/igb_main.c
@@ -6988,7 +6988,7 @@ static bool igb_alloc_mapped_page(struct igb_ring *rx_ring,
 		return true;
 
 	/* alloc new page for storage */
-	page = __skb_alloc_page(GFP_ATOMIC | __GFP_COLD, NULL);
+	page = dev_alloc_page();
 	if (unlikely(!page)) {
 		rx_ring->rx_stats.alloc_failed++;
 		return false;
diff --git a/drivers/net/ethernet/intel/ixgbe/ixgbe_main.c b/drivers/net/ethernet/intel/ixgbe/ixgbe_main.c
index a5ca877eac1a..f5fcba4f9d21 100644
--- a/drivers/net/ethernet/intel/ixgbe/ixgbe_main.c
+++ b/drivers/net/ethernet/intel/ixgbe/ixgbe_main.c
@@ -1444,8 +1444,7 @@ static bool ixgbe_alloc_mapped_page(struct ixgbe_ring *rx_ring,
 
 	/* alloc new page for storage */
 	if (likely(!page)) {
-		page = __skb_alloc_pages(GFP_ATOMIC | __GFP_COLD | __GFP_COMP,
-					 bi->skb, ixgbe_rx_pg_order(rx_ring));
+		page = dev_alloc_pages(ixgbe_rx_pg_order(rx_ring));
 		if (unlikely(!page)) {
 			rx_ring->rx_stats.alloc_rx_page_failed++;
 			return false;
diff --git a/drivers/net/usb/cdc-phonet.c b/drivers/net/usb/cdc-phonet.c
index 2ec1500d0077..415ce8b882c6 100644
--- a/drivers/net/usb/cdc-phonet.c
+++ b/drivers/net/usb/cdc-phonet.c
@@ -130,7 +130,7 @@ static int rx_submit(struct usbpn_dev *pnd, struct urb *req, gfp_t gfp_flags)
 	struct page *page;
 	int err;
 
-	page = __skb_alloc_page(gfp_flags | __GFP_NOMEMALLOC, NULL);
+	page = __dev_alloc_page(gfp_flags | __GFP_NOMEMALLOC);
 	if (!page)
 		return -ENOMEM;
 
@@ -212,7 +212,7 @@ resubmit:
 	if (page)
 		put_page(page);
 	if (req)
-		rx_submit(pnd, req, GFP_ATOMIC | __GFP_COLD);
+		rx_submit(pnd, req, GFP_ATOMIC);
 }
 
 static int usbpn_close(struct net_device *dev);
@@ -231,7 +231,7 @@ static int usbpn_open(struct net_device *dev)
 	for (i = 0; i < rxq_size; i++) {
 		struct urb *req = usb_alloc_urb(0, GFP_KERNEL);
 
-		if (!req || rx_submit(pnd, req, GFP_KERNEL | __GFP_COLD)) {
+		if (!req || rx_submit(pnd, req, GFP_KERNEL)) {
 			usb_free_urb(req);
 			usbpn_close(dev);
 			return -ENOMEM;
diff --git a/drivers/usb/gadget/function/f_phonet.c b/drivers/usb/gadget/function/f_phonet.c
index b9cfc1571d71..cde73974a52e 100644
--- a/drivers/usb/gadget/function/f_phonet.c
+++ b/drivers/usb/gadget/function/f_phonet.c
@@ -303,7 +303,7 @@ pn_rx_submit(struct f_phonet *fp, struct usb_request *req, gfp_t gfp_flags)
 	struct page *page;
 	int err;
 
-	page = __skb_alloc_page(gfp_flags | __GFP_NOMEMALLOC, NULL);
+	page = __dev_alloc_page(gfp_flags | __GFP_NOMEMALLOC);
 	if (!page)
 		return -ENOMEM;
 
@@ -377,7 +377,7 @@ static void pn_rx_complete(struct usb_ep *ep, struct usb_request *req)
 	if (page)
 		put_page(page);
 	if (req)
-		pn_rx_submit(fp, req, GFP_ATOMIC | __GFP_COLD);
+		pn_rx_submit(fp, req, GFP_ATOMIC);
 }
 
 /*-------------------------------------------------------------------------*/
@@ -437,7 +437,7 @@ static int pn_set_alt(struct usb_function *f, unsigned intf, unsigned alt)
 
 			netif_carrier_on(dev);
 			for (i = 0; i < phonet_rxq_size; i++)
-				pn_rx_submit(fp, fp->out_reqv[i], GFP_ATOMIC | __GFP_COLD);
+				pn_rx_submit(fp, fp->out_reqv[i], GFP_ATOMIC);
 		}
 		spin_unlock(&port->lock);
 		return 0;
diff --git a/include/linux/skbuff.h b/include/linux/skbuff.h
index 103fbe8113f8..73c370e615de 100644
--- a/include/linux/skbuff.h
+++ b/include/linux/skbuff.h
@@ -2185,46 +2185,51 @@ static inline struct sk_buff *netdev_alloc_skb_ip_align(struct net_device *dev,
 }
 
 /**
- *	__skb_alloc_pages - allocate pages for ps-rx on a skb and preserve pfmemalloc data
- *	@gfp_mask: alloc_pages_node mask. Set __GFP_NOMEMALLOC if not for network packet RX
- *	@skb: skb to set pfmemalloc on if __GFP_MEMALLOC is used
- *	@order: size of the allocation
+ * __dev_alloc_pages - allocate page for network Rx
+ * @gfp_mask: allocation priority. Set __GFP_NOMEMALLOC if not for network Rx
+ * @order: size of the allocation
  *
- * 	Allocate a new page.
+ * Allocate a new page.
  *
- * 	%NULL is returned if there is no free memory.
+ * %NULL is returned if there is no free memory.
 */
-static inline struct page *__skb_alloc_pages(gfp_t gfp_mask,
-					      struct sk_buff *skb,
-					      unsigned int order)
+static inline struct page *__dev_alloc_pages(gfp_t gfp_mask,
+					     unsigned int order)
 {
-	struct page *page;
+	/* This piece of code contains several assumptions.
+	 * 1.  This is for device Rx, therefor a cold page is preferred.
+	 * 2.  The expectation is the user wants a compound page.
+	 * 3.  If requesting a order 0 page it will not be compound
+	 *     due to the check to see if order has a value in prep_new_page
+	 * 4.  __GFP_MEMALLOC is ignored if __GFP_NOMEMALLOC is set due to
+	 *     code in gfp_to_alloc_flags that should be enforcing this.
+	 */
+	gfp_mask |= __GFP_COLD | __GFP_COMP | __GFP_MEMALLOC;
 
-	gfp_mask |= __GFP_COLD;
+	return alloc_pages_node(NUMA_NO_NODE, gfp_mask, order);
+}
 
-	if (!(gfp_mask & __GFP_NOMEMALLOC))
-		gfp_mask |= __GFP_MEMALLOC;
-
-	page = alloc_pages_node(NUMA_NO_NODE, gfp_mask, order);
-	if (skb && page && page->pfmemalloc)
-		skb->pfmemalloc = true;
-
-	return page;
+static inline struct page *dev_alloc_pages(unsigned int order)
+{
+	return __dev_alloc_pages(GFP_ATOMIC, order);
 }
 
 /**
- *	__skb_alloc_page - allocate a page for ps-rx for a given skb and preserve pfmemalloc data
- *	@gfp_mask: alloc_pages_node mask. Set __GFP_NOMEMALLOC if not for network packet RX
- *	@skb: skb to set pfmemalloc on if __GFP_MEMALLOC is used
+ * __dev_alloc_page - allocate a page for network Rx
+ * @gfp_mask: allocation priority. Set __GFP_NOMEMALLOC if not for network Rx
  *
- * 	Allocate a new page.
+ * Allocate a new page.
  *
- * 	%NULL is returned if there is no free memory.
+ * %NULL is returned if there is no free memory.
  */
-static inline struct page *__skb_alloc_page(gfp_t gfp_mask,
-					     struct sk_buff *skb)
+static inline struct page *__dev_alloc_page(gfp_t gfp_mask)
 {
-	return __skb_alloc_pages(gfp_mask, skb, 0);
+	return __dev_alloc_pages(gfp_mask, 0);
+}
+
+static inline struct page *dev_alloc_page(void)
+{
+	return __dev_alloc_page(GFP_ATOMIC);
 }
 
 /**