Add LICENSE; flesh out README

LICENSE

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+Copyright (c) 2011, 2012 Mozilla Corporation
+All rights reserved.
+
+Redistribution and use in source and binary forms, with or without
+modification, are permitted provided that the following conditions are
+met:
+
+    Redistributions of source code must retain the above copyright
+    notice, this list of conditions and the following disclaimer.
+
+    Redistributions in binary form must reproduce the above copyright
+    notice, this list of conditions and the following disclaimer in
+    the documentation and/or other materials provided with the
+    distribution.
+
+    Neither the name of the <ORGANIZATION> nor the names of its
+    contributors may be used to endorse or promote products derived
+    from this software without specific prior written permission.
+
+THIS SOFTWARE IS PROVIDED BY THE COPYRIGHT HOLDERS AND CONTRIBUTORS
+"AS IS" AND ANY EXPRESS OR IMPLIED WARRANTIES, INCLUDING, BUT NOT
+LIMITED TO, THE IMPLIED WARRANTIES OF MERCHANTABILITY AND FITNESS FOR
+A PARTICULAR PURPOSE ARE DISCLAIMED. IN NO EVENT SHALL THE COPYRIGHT
+HOLDER OR CONTRIBUTORS BE LIABLE FOR ANY DIRECT, INDIRECT, INCIDENTAL,
+SPECIAL, EXEMPLARY, OR CONSEQUENTIAL DAMAGES (INCLUDING, BUT NOT
+LIMITED TO, PROCUREMENT OF SUBSTITUTE GOODS OR SERVICES; LOSS OF USE,
+DATA, OR PROFITS; OR BUSINESS INTERRUPTION) HOWEVER CAUSED AND ON ANY
+THEORY OF LIABILITY, WHETHER IN CONTRACT, STRICT LIABILITY, OR TORT
+(INCLUDING NEGLIGENCE OR OTHERWISE) ARISING IN ANY WAY OUT OF THE USE
+OF THIS SOFTWARE, EVEN IF ADVISED OF THE POSSIBILITY OF SUCH DAMAGE.

README

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-Learn more at http://elasticutils.rtfd.org

README.rst

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+========
+ README
+========
+
+elasticutils is a convenient Django-queryset-like API for querying
+Elastic Search.
+
+
+Project details
+===============
+
+Code:
+    http://github.com/mozilla/elasticutils
+
+Documentation:
+    http://elasticutils.rtfd.org
+
+Issue tracker:
+    https://github.com/mozilla/elasticutils/issues
+
+License:
+    BSD 3-clause; see LICENSE file
+
+