diff --git a/mobile/android/base/strings.xml.in b/mobile/android/base/strings.xml.in
index ed04a967b70d..387656258daa 100644
--- a/mobile/android/base/strings.xml.in
+++ b/mobile/android/base/strings.xml.in
@@ -471,17 +471,17 @@
&bookmarks_addons;
- https://addons.mozilla.org/android/
+ https://addons.mozilla.org/android?utm_source=inproduct&utm_medium=default-bookmarks&utm_campaign=mobileandroid
&bookmarks_support;
- https://support.mozilla.org/products/mobile
+ https://support.mozilla.org/products/mobile?utm_source=inproduct&utm_medium=default-bookmarks&utm_campaign=mobileandroid
&bookmarks_restricted_webmaker;
https://webmaker.org/
&bookmarks_restricted_support2;
- https://support.mozilla.org/kb/controlledaccess
+ https://support.mozilla.org/kb/controlledaccess?utm_source=inproduct&utm_medium=default-bookmarks&utm_campaign=mobileandroid
&identity_connection_secure;